4 reasons why women shouldn’t just work in startups - they should run ‘em

by Startacus Admin
4 reasons why women shouldn’t just work in startups - they should run ‘em...
It’s International Womens Day tomorrow (on the date of publication that is) and apart from the paradox that is the fact that this post has been written by a male, we thought it an opportune time to give all our Startacus clan a quick reminder as to why the female of the species make good startup leaders.
And as much as possible, we are going to distance ourselves from the standard stereotypical reasons - that women are better multi-taskers, have more maturity, but can offer a bitchy edge to any office. This is a post offering up perspective and balance….well almost anyway. And as all my posts are edited by the female co-founder of Startacus, I’m sure that she will cut out any unnecessary gumpf anyway!
A new pair of eyes and perspective
Fancy that! Of course it’s all pretty obvious if you think about it, but if your Founder / CoFounder / startup management team are all male, don’t be surprised if the perspective that is offered on the big and small decisions are all male orientated. Of course, we appreciate that men do offer differing perspectives, but to harness the power of a female mind, is not just optional, it’s kind of necessary if you want to make the most of your entire potential customer audience and also make the most of those often sterile business meetings!
Woman are used to taking risks
Again, bordering on stereotypical we agree, but since historically, women (along with other discriminated against groups,) have often been more ‘marginalised’ in society, they are in a sense used to having to take risks to get where they want to go or want to be. Admittedly, taking risks isn’t always a good thing - after all not all risk taking leads to success, however it’s fair to suggest that when starting a business you are likely to make big decisions and take risks on a regular basis.
Tradition matters
There is often a big debate that women often don’t get to the top because as the natural mother of the family they leave the business nest to help build their own. However, rather than see this as a threat - let’s embrace it! After all, each one of us (sorry if this comes as a shock!) was conceived by our mothers. If we can’t respect that this might mean that both men and women need valuable time off to look after our families, then what type of startups are we trying to build? Recognising this fact could not only help you start getting your business house in order, but could also potentially help you cope with future parenthood too!
Because Gender doesn't matter - they are at least 50% of the population after all
50% sounds about right (although we think it might be slightly more) but women do make up around 50% of the global population, so there’s no harm in making an aspiration that there should be more female business, startup and global leaders! In fact let’s change the world while we at it! Of course, with all you good folk, whatever creed, colour, age or sexual orientation, on board too!
Join Startacus - the Self Start Society!
Subscribe to our newsletter
If you would like to receive our startup themed newsletter, full of the latest startup opportunities, events, news, stories, tips and advice, then sign up here.
Planning to launch a fashion brand this year? Here are a few basic tips that will help you do just that and get your business off to the right start

Bippit is an online platform and app that helps companies to support the financial needs of their employees - not just via their salary

2021 may be a challenging time to start a business, but these tips should help you get it right...

Startacus and Hatch Enterprise celebrate International Women’s Day by partnering with NetMinds to bring together female founders for a virtual speed networking event

Keeping customers engaged is vital for any small business - these basic tips will help you do just that

Alchemy Technology Services, the Derry-based centre of excellence for insurance software implementation receives recognition for its commitment to diversity

For the first time ever, the Postcode Lotteries Green Challenge has both a British winner and runner up in the form of innovative startups SoluBlue and Jiva Materials

The innovative Italian company that has created Handshield, a hand protection wrap to protect users from bacteria and viruses

If you’re thinking about starting an ecommerce business, these tips will help you do just that...

The lowdown on Pentaform, the London-based startup that has created an easy-to-use and eco-friendly personal computer that is globally accessible
Published on: 7th March 2014
If you would like to enable commenting via your Startacus account, please enable Disqus functionality in your Account Settings.







- Startacus and Hatch Enterprise offer speed networking IWD-inspired event 24th Feb 2021 Startacus and Hatch Enterprise celebrate International Women’s Day by partnering with NetMinds to bring together female founders for a virtual speed networking event
- Alchemy Technology Services receives Bronze Diversity Mark NI Award 23rd Feb 2021 Alchemy Technology Services, the Derry-based centre of excellence for insurance software implementation receives recognition for its commitment to diversity
- Groundbreaking British inventions win global sustainability prize 23rd Feb 2021 For the first time ever, the Postcode Lotteries Green Challenge has both a British winner and runner up in the form of innovative startups SoluBlue and Jiva Materials
- Wombat lands £2m investment as appetite for thematic, fractional trading grows 9th Feb 2021 The innovative investment platform Wombat secures major funding to help with further development and to expand the shares and investments on offer